Epicore Biosystems, a wearables company that uses sweat sensing technology for precision medicine and adherence monitoring, added former media executive Laura Lang to its board of directors.
Along with the addition of Lang, Epicore also acquired the assets of Eccrine Systems, a defunct digital health company that similarly developed a wearables device for measurement and transmission of real-time human sweat data. The terms of the deal were not disclosed.
Lang, the one-time CEO of both Time Inc. and digital marketing agency, Digitas, said in an email to Digital Health Business Technology that joining Epicore’s board was a natural step in a career that’s been focused on digital transformation. She says Epicore has an opportunity to disrupt existing categories of wearable solutions with new technology.
“The wearables space is poised to explode and Epicore is an early leader,” Lang said. “Wearable health monitors that can track indicators like steps per day, heart rate, pulse and other vital signs have been on the market for years, but until now, nobody has really tapped into our biochemical and metabolic state. So how do we do that? It turns out that sweat can provide a wealth of personalized data, ranging from hydration, cortisol to blood glucose levels, and it is far less invasive or cumbersome than collecting blood, urine or saliva samples.”
Epicore spun out from Northwestern University’s Querrey Simpson Institute for Bioelectronics due to the work of its current CEO Dr. Roozbeh Ghaffari and advisor Dr. John Rogers. Ghaffari said that Epicore will benefit from Lang’s history of commercializing digital and consumer product innovations on a global scale.
The company’s wearable microfluidic patch can offer real-time analysis of sweat and other physiological biomarkers, including body temperature, motion, and posture.
The company has attracted Fortune 50 investors including Chevron and PepsiCo., as well as the U.S. Air Force, U.S. Army, National Institutes of Health, and NextFlex. It launched its first product, the Gx Sweat Patch, which is paired with the Gatorade app to provide personalized, real-time hydration recommendations for athletes to help drive performance.
Eccrine, which shut down its doors in 2020, sold its patent portfolio in a sealed-bid auction. The company had raised nearly $30 million in various rounds of funding before shutting its doors.